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"I'm totally loving Social Triggers!"
—Chris Brogan, NYT Best-Selling Author of Trust Agents

Do You Know What Makes People "Tick" Online?

If not, now’s the time to learn how to use psychology to:

  • Turn Random Traffic Into Loyal Subscribers
  • Persuade People to Buy Your Products
  • Encourage People to Share Your Content and Website

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Why People Buy What They Can Get For Free

by Derek Halpern | Follow Him on Twitter Here

Social Triggers Insider

Today I’m super excited to introduce the latest edition of Social Triggers Insider. You’ll learn:

  • Why people buy what they can get for free
  • Why you should design your website for the “Homer Simpsons” of the world
  • Why people overvalue their work (better known as the Ikea Effect)
  • And much, much, more

In addition to the short video below, you’ll love the special guest on the audio portion of this master class.

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112 comments

Social Triggers Insider

How would you enjoy suddenly having an influx of people, “chomping at the bit,” ready to buy whatever it is you’re selling?

It would be insanely great!

But what holds those people back… preventing you from experiencing the surge that you deserve… is something that I believe 95% of people (and businesses) suffer from.

I call it the “customer coma.”

So, first, I’ll tell you all about it… and then I’ll give you the “smelling salts” you need to eliminate it forever.

[click to continue…]

110 comments

Social Triggers Insider

Back when the iPhone 3G first came out, people had two options: They could buy the black iPhone or the white iPhone.

You may think people made their decision based on their color preference, but as you’ll soon find out, it’s not that simple.

When people buy products, the reason why they buy is mysterious at best, and at worst, you’re left wondering “what the heck?”

However, today, you’re going to learn how people make choices, and more importantly, how you can influence those choices—Social Triggers style.

As smart entrepreneurs and business owners, I shouldn’t need to sell you on why this is important, so keep reading.

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64 comments

How to Figure Out What People Want To Buy From You

by Derek Halpern | Follow Him on Twitter Here

What people buy? Question Mark.

One of the easiest ways to make money from a blog is to sell stuff.

However, you’ve got to sell the RIGHT stuff.

What’s the right stuff?

That’s easy. The right stuff is whatever your readers want to buy :-) .

Question is how do you know what your readers want to buy? Keep reading.

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104 comments

Social Triggers Insider

No matter what you do, you’re in the business of changing behavior.

If you’re looking to sell products and services, you’ve got to get your target customers to switch from their trusted brands to your brand.

And if you’re looking to improve yourself on a personal level, you’ve got to change your own behavior.

Question is what’s the secret to changing behavior?

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32 comments